The "ODDITY A22 Hair Serum App" project focused on developing a mobile application tailored for users experiencing hair thinning or concerned about hair health. The app incorporates advanced technology like AI to provide a personalized hair care experience. It features an onboarding process using AI-driven hair scans to create customized treatment plans, educational content to guide users in product application, and interactive elements like scalp massages and real-time feedback to enhance engagement. The application is designed to fit seamlessly into users' daily routines, offering reminders and progress tracking to encourage consistent use of the A22 hair serum. Additionally, the app includes features for emotional support and community engagement, where users can share their progress and receive motivation. By addressing the practical and emotional aspects of hair care, the project aims to transform the routine use of hair care products into a more engaging and effective experience, leveraging technology to meet the evolving needs and preferences of its target demographic.
In a team, I created the technical architecture and working prototype of a food recommendation application. This project is the culmination of skills that I have picked up throughout Foundations of Networks and Mobile Systems.In a team, I created the technical architecture and working prototype of a food recommendation application. This project is the culmination of skills that I have picked up throughout Foundations of Networks and Mobile Systems.
The WWF Media Influence and Case Study Tracker was a project aimed at revolutionizing the way WWF Markets Institute (MI) tracks and analyzes its media presence and the impact of its case studies. With a focus on leveraging the latest in digital tools and data analytics, this project delivered a robust, cost-effective solution to monitor, aggregate, and evaluate media mentions and their influence.
For my Tech Product Management course, we collectively played out the role of a new PM at a high-growth startup. Our project's focus was to focus on workforces. In particular, the CEO wants to differentiate from Otter by creating one or more business applications that wrap around our core tech. Our team identified an opportunity to target corporations looking to improve workplace accessibility while also maintaining privacy.
Recent technological advances with generative AI allow us to go beyond simple chatbots, creating an opportunity to completely rethink ways in which consumers and businesses interact. Our client's customer service products might sit behind the Hilton or Expedia site, and the CXM team is interested in exploring problem areas for post-sales service interactions between consumers and online sellers. This is an opportunity to be truly innovative, identifying clear and repetitive problems that create distress or issues for the final consumer.
Our team explored areas within the retail sector, focusing on post-purchase.
Additionally, we focused on answering the following questions:
What are the consumer pain points when there is an error identified post purchase, where intermediary businesses are involved? What types of technologically-enabled solutions would drive the vendor or the consumer to pay Sprinklr more for the value being created?
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